A designer working across brand and packaging — building considered, lasting work for modern companies.
Selected projects
I’m Milica Gošić, a brand designer based in Belgrade. I design strategic brand identities that help ambitious businesses earn instant trust and attract better clients.
I don’t start with the logo. I start with what the business is trying to become, because a mark that looks good and means nothing falls apart under the first question. The design comes easily once we know what we’re designing for.
Outside of work I DO ORIENTAL DANCE, EXPLORE NEW COFFEE SHOPS AND COUNTRIES. I DO YOGA most nights, OR GO WALK ALONGSIDE THE RIVER. WHEN I AM BORED I BROWSE GOOGLE FLIGHTS AND BOOKING UNTIL I REACH FLOW STATE.